
How SBP turned their vision to reality

The journey of Smarter Business Processes (SBP) began with a shared vision and a realisation. Back in the early 2000s, while managing a series of national events aimed at helping UK businesses embrace emerging technologies, Richard and Gwen Rymill saw a gap. Tools like Excel and MS Project simply weren’t cutting it anymore. Businesses needed something smarter: something truly collaborative.
That realisation led them to Smartsheet. And what started as helping new users create better workflows soon grew into a thriving business built on innovation, adaptability, and an unwavering focus on client needs.
Q: Tell us how it all started and how you got Smarter Business Processes (SBP) noticed?
“We built our early reputation by solving real problems and posting our testimonials online and it snowballed from there. We focused totally on what our clients needed and began developing a suite of apps that made Smartsheet even smarter.”
Q: What has the journey of building a company been like for you?
“Over two decades, we’ve gone from a two-person consultancy to a full team supporting clients across the UK, US, EU, and Australia. Gwen focused on making sure we were visible with great marketing and communications, and Richard crafted the solutions and nurtured client relationships.”
Q: Would you recommend starting a business with your spouse? What’s it like to work with family?
“Family life has always played a central role in the way we work. One of our rules has always been to respond to any enquiry as fast as possible, even if it means working at odd hours and that’s actually easier if you’re both invested in the same goals. We’re grateful that our happy and stable home life has put us in great shape mentally to develop the business successfully.”
Q: How would you describe the culture of SBP?
“It’s always been about flexibility, responsiveness, and empathy. That’s why we’ve become known for high-quality service, and why clients continue to come back. As we’ve grown, we’ve added openness and inclusivity and teamwork by proudly handing more responsibility to the team.”
Q: What’s a great piece of advice you received and would pass on again?
“We were told early on: always hire people more intelligent than you. And we did. Every member of our team brings something unique. There’s no ‘i’ in team and our people demonstrate the power of that every day.”
Q: What’s your proudest achievement?
“Definitely that we’ve built a values-led company that succeeds by collaborating, not selling. We work with people who share our approach and values and, because we always put people first, whether they’re clients or team members, we’ve had long-term success that we’re extremely proud of.”
Q: Businesses are always changing and evolving. What is your experience of handling this?
“Client needs have shifted in terms of tools and platforms, but for us, the fundamentals remain the same. People still need systems that are easy to use, collaborative, and make it clear what needs to be done, when, and by whom. Executives still need visibility to make smart decisions. We’ve simply kept adapting with the technology.”
Q: What’s your greatest motivation?
“The feedback we get from clients speaks volumes. Comments like “You’ve saved me a week a month” and “I love my job again” are what keep us going. We also love the way technology is now serving humans better and we’re excited about what’s still to come.”
If you’d like to find out more about the Smarter Business Processes team, visit our website. You can also follow us on LinkedIn.
Image shows Gwen, Richard, Debbie, David and Emma, half the team who managed to get together at the latest SBP Summit in Jan 2025, Paul was there too, taking the photograph. We were missing Etienne and James at this years summit, we’ll try and get them next time!












